FREE · 47-POINT AEO AUDIT · 60 SECONDS

See exactly what's broken
on your dealer site.

Schema, AEO readiness, conversion path, AI engine citation health. 47 points in under 60 seconds. No login. No credit card. No sales call required.

Auditing
Running 47 checks…
AUDIT COMPLETE
/ 100
YOUR DETAILED REPORT

Get the full 47-point breakdown + the fix roadmap.

We'll email a PDF with every check, every failure, and a prioritized list of what to fix first for the biggest ranking lift.

We'll never share your email. One report, then we leave you alone unless you reply.

Report sent. Want to walk through it?

30 minutes with one of our engineers. We'll go through your top failures, show you fixes in real-time, and answer anything. Pick a slot or just close this tab — both are fine.

You're booked for . We'll email a calendar invite.

Or just keep the report and reach out when you're ready · hello@dealersgear.com
THE 47 CHECKS

What does the 47-point audit actually check?

Four categories · 47 individual checks · weighted by impact on Google ranking and AI engine citation rate.

12

Schema markup

  • Vehicle schema present + valid
  • Offer with price + availability
  • AutoDealer entity
  • FAQPage schema on key pages
  • BreadcrumbList
  • LocalBusiness + address
  • AggregateRating
  • +5 more
Weight: 30% of score
12

AEO readiness

  • Question-form H2 headings
  • Answer-ready paragraph blocks
  • FAQ density per page type
  • Semantic HTML structure
  • Citation-ready content blocks
  • Real entity names (specific)
  • Numeric specificity in content
  • +5 more
Weight: 30% of score
12

Technical SEO

  • Core Web Vitals (LCP, CLS, INP)
  • Mobile responsiveness
  • Indexability (robots, noindex)
  • Sitemap.xml validity
  • Internal linking depth
  • Canonical tag correctness
  • OG + Twitter card presence
  • +5 more
Weight: 20% of score
11

Conversion path

  • CTA placement & visibility
  • Form field count (friction)
  • Phone number prominence
  • Hours of operation visible
  • Location / directions clear
  • Financing presence
  • Trade-in path
  • +4 more
Weight: 20% of score
WHAT WE SEE MOST

What are the most common dealer site failures?

Sample of 1,200+ dealer site audits we've run since launching the tool. Your site probably has at least three of these.

72%
Missing or malformed Vehicle schema on VDPs

VDPs without proper Schema.org/Vehicle markup can't appear in Google rich vehicle results and can't be cited by AI engines. We see this on most legacy CMS platforms.

68%
No FAQ schema on inventory or model pages

FAQPage schema is the fastest path to AI engine citation — ChatGPT and Perplexity specifically look for it when answering shopper questions. Most dealer sites have zero.

61%
H2 tags are statements, not questions

AI engines and Google's helpful-content systems both prefer question-form H2s. "About Our Service" ranks worse than "How long does an oil change take?"

54%
No real entity names in content (generic copy)

"Visit our service center" doesn't get cited. "Visit Zee Motors service center in Dallas, TX" does — same for Keller Ford in Detroit and FAM Vans in the Pacific Northwest. AI engines extract named entities to power answers.

47%
Phone number not in tap-to-call format

On mobile, tap-to-call links (tel: protocol) convert 4× better than displayed numbers. Half of dealer sites are losing this for no reason.

38%
Hours of operation not in structured data

The Google Knowledge Panel and AI engine "what time does X close" answers require openingHours in Schema.org/AutoDealer markup. Missing this is missing free citations.

PRIVACY + HOW IT WORKS

Public pages only. Zero invasive scanning.

The audit reads the same pages Google's crawlers read. Nothing behind a login. Nothing private.

Public crawl only. We fetch 8–12 representative pages from your public site (homepage, VDPs, SRP, contact, financing). Same data your sitemap publishes.
No login. No customer data. We don't touch your DMS, your CRM, your leads, or anything inside an authenticated portal.
Email is opt-in. You see the headline score without giving us anything. Email is only required to receive the detailed PDF report.
No follow-up unless you ask. One report email, one optional calendar prompt. After that we're silent unless you reply.
Data retention: 30 days. Audit results expire automatically. Your domain and email are deleted from our cache after 30 days unless you become a customer.
QUESTIONS

Common questions.

What does the 47-point AEO audit actually check?

The audit scores your site across four categories:

Schema markup (12 checks) — Vehicle, Offer, AutoDealer, FAQPage, BreadcrumbList, LocalBusiness, AggregateRating, Person, Service, Product, ItemList, Question.

AEO readiness (12 checks) — question-form H2s, answer-ready paragraphs, citation-ready content blocks, FAQ density, semantic HTML.

Technical SEO (12 checks) — Core Web Vitals, mobile, indexability, sitemap, robots.txt, internal linking, page speed.

Conversion path (11 checks) — CTA placement, form friction, phone visibility, hours, location, financing presence.

How long does the audit really take?

Under 60 seconds in 94% of cases. The audit crawls a representative sample of your site — typically 8–12 pages including homepage, two VDPs, one SRP, the contact page, and the financing page — runs all 47 checks in parallel, and produces a score with category breakdown.

Larger sites with complex inventory can take up to 90 seconds.

Do I need to give you anything besides my domain?

No credit card, no login, no contract. Just your dealer site's domain.

After the audit completes, we'll ask for an email if you want the detailed PDF report — but the headline score and category breakdown are visible to you immediately, regardless of whether you provide an email.

Is the audit really free, or is there a catch?

Genuinely free. We run audits because they're how we identify dealers who could benefit from the DealersGear platform — but only about 1 in 8 audit-takers ever ends up as a customer, and that's fine.

No sales call is required to see your results. If you do want to talk after seeing the score, we'll show you a calendar. If not, you keep the report and we never bother you again.