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Hello Everyone, another fantastic Friday and DealersGear is here with another FreeTipFriday video.
We want to thank you all for the support and encouragement we are receiving for these Videos and will continue to provide relevant education when it comes to digital marketing and advertising.
For this week, we are going to be focusing on the topic of Vehicle Descriptions.
You know that moment when you've stalked all the photos you can, done all the research possible on search engines, and now you're ready to read "about" section?
That's right, I'm talking about those long, unorganized blurb of text on your VDP that almost no shopper looks at. Well because it's boring, doesn't flow, and it just isn't inviting.
But it doesn't have to be that way.
Everything on your website should be focused on the shopper that will be using it, then structured for the search engines that will be ranking it.
This content should be written in the excited fired up sales pitch type of way, so that shoppers when reading it are emotionally getting attached to the vehicle.
We understand that the car buying journey is an emotional one, and with our attention to these details we set our client's websites apart from the rest by delivering a unique experience to their customers.
When you are ready to transform your VDP into the one that your customers are searching for, contact us at (949) 923-0190 or drop a line to [email protected]
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