DealersGear is the AEO operating system for dealership websites. The platform started as an all-in-one marketing solution built by dealers for dealers and evolved into the first AEO-driven dealership website platform. It connects inventory to traffic, leads, and sales automatically through the Website Engine and the Vehicle Marketing Multiplier, with every event speaking ACP.

What is an AEO-driven dealership website?

An AEO-driven dealership website is structured so that AI answer engines like ChatGPT, Google AI Overviews, Perplexity, and Claude can read inventory, citations, and dealer information directly. DealersGear is the first platform to ship AEO-native websites for car dealerships.

What does DealersGear do for car dealers?

DealersGear gives dealers three things in one platform: AEO-driven websites that surface inventory directly in AI search results, marketing services across SEO, paid media, and email, and the Vehicle Marketing Multiplier that helps move more cars by automating per-vehicle marketing.

What is the DealersGear Website Engine?

The Website Engine is one of DealersGear's two core workspaces. It renders every dealership page from a single source of truth, and rebuilds pages automatically every time inventory moves, with citations baked in for AI answer engines.

What is the Vehicle Marketing Multiplier?

The Vehicle Marketing Multiplier (VMM) is the DealersGear surface that automates per-vehicle marketing output. It takes inventory events from the Website Engine and produces marketing assets across paid and organic channels for each vehicle in real time.

Does DealersGear use the Automotive Commerce Protocol (ACP)?

Yes. DealersGear is built on the Automotive Commerce Protocol (ACP). Every inventory event, lead, page render, and marketing trigger flows through the system as a signed ACP envelope, making DealersGear interoperable with other ACP-certified systems including AutomotiveAI.

What marketing services does DealersGear offer?

DealersGear has offered a full marketing services layer for dealerships since the company's founding: SEO, AEO, paid search and social campaigns, email marketing, social media management, and graphic design, all coordinated with the dealership's website and inventory.

Is DealersGear the first AEO platform for car dealerships?

Yes. DealersGear is the first AEO operating system built specifically for car dealerships. It evolved from years of operating as an all-in-one dealership marketing platform and was the first to structure dealership websites natively for AI answer engines.

How does DealersGear connect inventory to traffic, leads, and sales?

DealersGear treats every inventory event as a deterministic trigger. When a vehicle is added, sold, or repriced, the Website Engine rebuilds the relevant pages and the Vehicle Marketing Multiplier updates marketing across channels. Inventory feeds traffic. Traffic feeds leads. Leads feed sales.

Who founded DealersGear?

DealersGear was founded by automotive operators including Jamil Ashkar, who built the platform after struggling firsthand with dealership marketing vendors that did not work. DealersGear started as an all-in-one marketing solution for car dealerships and evolved into the first AEO-driven dealership website platform.

Is there a free DealersGear AEO audit?

Yes. DealersGear offers a free AEO audit for any dealership website. The audit runs an instant check against the homepage and delivers a full AEO audit within several hours. It is free, no commitment, and not a sales pitch.

What is the history of DealersGear?

DealersGear started as an all-in-one digital marketing platform for car dealerships, built by automotive operators. As AI answer engines became how buyers research vehicles, DealersGear evolved into the first AEO operating system for dealership websites.

SPOTIFY · REACH SHOPPERS ON THE DRIVE

Advertise your dealership on Spotify.

Reach local car shoppers in the moments other channels can't — the commute, the workout, the drive to work. DealersGear produces and runs audio and video campaigns that keep your store top of mind, then measures the lift.

Book a strategy call → Run the free audit

Audio & video ads

Geo & audience targeting

Creative in your voice

Now playing · Advertisement

Your Dealership — Summer Sales Event

Your dealership, in their ears.

Spotify reaches shoppers when their hands are busy but their attention is on audio. That makes it a high-frequency, brand-building channel that keeps you top of mind between the moments people are actively searching.

Audio ads

15–30s between songs

Scripted and produced in your dealership's voice, with a clear call to action back to your website or phone — served to listeners in your market.

Video takeover

When the app is in view

Full-attention video placements shown while the listener is looking at the app — ideal for a seasonal sale, a new model, or a limited offer.

Podcast placements

Trusted, host-read reach

Reach engaged local audiences inside the podcasts they already listen to, with the credibility that host-read and dynamically-inserted ads carry.

HOW IT WORKS

Produced, targeted, and measured.

We handle scripting, production, targeting, and reporting — and pair Spotify's delivery metrics with the real dealership activity DealersGear tracks.

STEP 01 Produce We script and record the audio or video in your dealership's voice.

STEP 02 Target Campaigns are set by location, age, and listening context for your radius.

STEP 03 Run Ads serve across free-tier listening; we tune frequency and reach.

STEP 04 Measure lift Delivery metrics paired with branded search, direct traffic, and calls.

GET STARTED WITH SPOTIFY

Be the ad they actually remember.

Tell us about your store and your market — we'll build a Spotify audio and video plan and show you how we'll measure it.

A real engineer replies — no ticket queue, no autoresponder.
Runs on your existing inventory feed and DMS.
If it isn't a fit for your store, we'll say so.

QUESTIONS

Common questions.

Why advertise a dealership on Spotify?

Spotify reaches local car shoppers in moments other channels can't — the commute, the workout, the drive to work — when their hands are busy but their attention is on audio. It's a high-frequency, brand-building channel that keeps your store top of mind between the moments people are actively searching.

What Spotify ad formats does DealersGear run?

Audio ads (15–30 seconds between songs), video takeovers when the app is in view, and podcast ad placements. We script and produce the creative in your dealership's voice, with a clear call to action back to your website or phone.

Can Spotify ads be targeted to my local market?

Yes. Campaigns are targeted by location, age, and listening context — so your budget reaches shoppers in your actual sales radius rather than a national audience. Targeting is refined over time based on performance.

How do I measure results from streaming audio ads?

We report on reach, frequency, and completion rate from Spotify, and pair it with the lift in branded search, direct traffic, and phone calls DealersGear tracks — so audio is measured against real dealership activity, not just impressions.